The Decline in Cinema Attendance

This article appeared in the Frankfurter Allgemeine Sunday newspaper during my visit to Germany  last July. Just think of it. In some countries, people would rather sit in an outdoor cinema and just watch the ambient scenery, than sit through another damn movie. This particular outdoor cinema, perched on a mountainside, stands in the Tirolese Alps of northern Italy, near a tiny hamlet Vöran bei Lana, close to the Austrian border.

Seriously, journalists and media-watchers have worried over the decline of movie-attendance since the onset of the Covid-epidemic in 2020 and the subsequent lockdown. The title of  this article "Das war schon der Todeskuss" translates into English, "That Was the Kiss of Death," meaning the effect of the Corona pandemic on the German film industry. With the re-opening of cinemas, attendance has increased, but has a ways to go before it reaches the 2019 niveau.

The author of the newspaper article wants to know, why do movie-viewers continue to stay away?

Maybe the audience has finally become numb to shrieking victims, monsters, and villians, wearied by eye-popping computer-generated imagery (CGI), or just bored by the low-brow coziness of the predictable plots, heroes, and villians.

Many movies do little more than propagandize a simple-minded audience, who senses that a movie will only exploit their prejudices. Viewers can only enjoy sharing vicariously in the hero's triumph until the movie ends. Then, the hero disappears into the ether, and the viewer returns empty-handed to an inferior sort of  life. The gap between cinema-fantasy and street-level reality may even disgust viewers. Many movies later, the sense of diminishing returns discourages going back to experience the same vicarious high.

The prevalence of the Internet in our daily lives also must affect how the public judges the selection movies—more critically, perhaps, thanks to movie-review aggregators like Rotten Tomatoes and the Internet Movie Databasse, better known as IMDb. Americans make an effort to inform themselves about a movie before they pay good money to go see it.ö

Frustrated at the impact the aggregators have, other people go on the Internet to complain that they have the power to wreck the financial performance of a movie, just by stacking up negative reviews against it, thus prejudicing the audience.

The influence of the aggregators also bothers the financial backers of movies, who have a lot riding on the success of their projects. They also worry that a rival production company will slip payola to reviewers to say bad things about a movie. A reviewer has the power to make or break a movie—an aggregator, even more power.

The "Todeskuss" article states that the film industry in Germany produces more films now than it ever has. Film-schools across Germany train hundreds of artists each year, and many of them want to make movies. Training and ambition aside, they simply don't have an insight into the ingredients of a successful movie. Arcane documentaries and gloomy stories about solitary Germans pondering the mysteries of life don't interest the public.


September 30, 2022

Rolexes and Wealth

I remember the day my eighth-grade teacher arrived at school wearing his new wrist-watch. We saw this guy for the 180 days of the school-year and knew him pretty well--as well as anyone did. We noticed that, among his other mannerisms, he tended to look often at the watch during class. We thought he was keen to know the time on a regular basis. Now, I believe he was just admiring his new watch.

September 28, 2022

Family-life is not a Democracy

I ran into a problem yesterday when I returned to Germany. On my first evening, I wanted to slake my thirst for German beer, big-time! So I ordered a liter-serving right off the bat; but I knew I also wanted some wine and ordered a carafe of it, as well. Shamefully, I have to admit to not finishing either. I slaked my thirst, but had to leave some of it undrunk. I hate wasting anything, but I had work to do and wanted to operate on all my cylinders.

September 24, 2022

Violence in the Real

This article appeared last July in the Sunday edition of the Frankfurter Allgemeine newspaper, by the newspaper's expert on hip-hop music, Florentin Schuhmacher. He regards gangsta-rap, and its sub-genre Drill, as a legitimate art-form. He can understand the reservations that law enforcement, parents, and teachers have toward music that glorifies gang-life, describes the rush of killing one's enemies, the pleasure of drugs—as a source of wealth—and demeaning women; but Schumacher also says the police cannot simply censor it. They must distinguish between art and criminal acts, shooings, and robberies.

Lloyd Bowers


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